Dubai, United Arab Emirates (12th June, 2011) - Nissan Middle East announced the launch of the Nissan Juke, baby brother to Qashqai and Murano, arriving to the Middle East region this summer. Aimed at a younger market bored with lookalike hatchbacks, Juke combines attitude, irreverence, modish style and energy with a mischievous sense of fun.
"Juke brings a sense of adventure to the car market. It’s light, nimble, urban, reactive: qualities designed to grab a younger audience. It offers something entirely new to the traditional B-segment vehicles and cements Nissan’s reputation as a car maker prepared to do something different.”
Pierre Loing, Vice President, Product Planning, Nissan Africa, Middle East, India and Europe (AMI-E).
At a glance
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Compact SUV meets sports car….
…..to create the junior Crossover
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Developed from Qazana concept car
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Powerful new turbocharged direct-injection gasoline engine
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Technologically advanced information system
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Designed and engineered in Europe and Japan
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Built in Europe and Japan
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Sold globally
Overview
The urban landscape is about to change… and once again, it’s thanks to Nissan. Juke, the newest member of Nissan’s Crossover family, has arrived, and it’s ready to kick complacency into touch.
For too long the small hatchback market has been populated by worthy but dull machines. Now Juke has arrived, that’s about to change. Juke is the world’s first small Crossover, and follows in the wheel tracks of Murano – the world’s first Crossover – and the ultra successful Qashqai Together they cement Nissan’s place as King of the Crossovers.
Like its bigger brothers, Juke is a distinctive combination of SUV toughness and sporting style. Conceived to inject some masculinity and dynamism into the small car market, Juke combines a number of seeming contradictions beneath its highly individual lines.
“The Nissan JUKE is about to shake up the market with a boldness, style and sense of fun that it has never seen before. We believe JUKE’s unique combination of motorsports-inspired exterior and interior design and unexpected levels of technology is going to force JUKE into the heart of the fast-growing compact hatchback/crossover market”, commented Celine Barthes, SUV Crossover Brand Manager at Nissan Middle East.
From a design standpoint, the lower portion of Juke is pure SUV. It combines chunky wheels, wide tyres, extended ground clearance and a robust stance with a top portion that is unadulterated sports car, with a high waistline, slim visor-like side glass graphics and a coupé-style falling roofline. The coupé effect is further underlined by the rear doors which have their handles hidden in the frame of the door.
Inside, the sports car theme continues with a cockpit oriented cabin dominated by a centre console design inspired by a motorcycle fuel tank. Finished in a distinctive high gloss colour – metallic red or grey – the ‘bike’ console adds a sense of fun to the car. Practicality is assured by the rear-opening hatch and versatile luggage area with hidden storage opportunities.
Juke is based on the flexible Renault Nissan Alliance B platform, already known for its dynamic characteristics and updated to meet customer needs as a compact, fun-to-drive Crossover. Suspensions are by MacPherson struts at the front with a torsion beam at the rear
Two engines are available for the Middle East region, the 1.6-L (litre) Gasoline Engine unit and the 1.6L Direct Injection Gasoline Turbo Engine. At the top of the range is a new turbocharged petrol engine (MR16DDT) with direct injection (DIG-T). The engine is one of the most powerful in its class, developing 140kW and 240 Nm with low fuel consumption. The combination of direct injection with a turbocharger provides the power and responses expected from a 2.5-litre engine with the economy of a smaller engine.
The second petrol engine is a newly developed version from Nissan’s trusted
HR-family. Designated HR16DE, the lightweight, low-friction 16-valve unit now has a unique dual-injection system allowing finer metering of the fuel sprays for better combustion and develops 86kW
The 1.6-litre Gasoline Engine is available with an XTRONIC CVT transmission, while a 6 speed manual transmission and the XTRONIC CVT transmission with a 6-speed manual mode are offered on the range-topping turbocharged engine.
Range availability:
Engine Power Fuel Drive Transmission
1.6i 86kW Petrol 2wd New Generation XTRONIC CVT
1.6i DIG-T 140kW Petrol 2wd 6-speed manual
1.6i DIG-T 140kW Petrol 2wd XTRONIC CVT M6
Trim and equipment options will follow the established S and SL lines while a full range of accessories has been developed for owners who want to personalise their Juke still further. Standard equipment across all grades includes integrated control system which gives the driver the chance to optimise the car’s dynamic functions to suit their needs, two airbags, ESP, full auto air conditioning, Bluetooth and a CD/radio. (Grade and equipment levels, as well as options, may vary by country.)
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