UAE - November 15, 2007
Brand Pillars Hold Up Nissan's Stand At Dubai Motor Show
Nissan’s world-class design and performance will be the underlying theme for the automaker’s spectacular stand at the Dubai motor show.
The full line-up of passenger cars and SUVs will be on display, each highlighting a different aspect of the Nissan brand pillars – passionate driving, emotive design, friendly innovation and trust.
The stand is structured with clear zones presenting Nissan’s interpretation of design and performance. Emotive design is represented by the Murano, Qashqai, Navara, and Xterra SUVs, while the exciting new GT-R and 350Z sports models, along with the Altima sedan and coupe, are the embodiment of high performance.
All vehicles on the stand reflect the in-built Nissan principles of innovation, passion, and trust. These inherent qualities are unique to Nissan – they are the very DNA of the brand – and are fundamental to the popularity of Nissan vehicles with customers in the Middle East and around the world.
“The range of 2008 and all-new models on display at the motor show represent together Nissan’s brand pillars which make our vehicles so distinctive,” said Toru Hasegawa, Managing Director at Nissan Middle East.
“Nissan is welcoming its visitors at the Dubai motor show as it is a rare opportunity to watch all Nissan’s excellence in motoring design and performance in one presentation.”
